If you live or frequent the Highlands then you probably know James Sanchez. He has lived in the Highlands and has owned many businesses within the neighborhood as well. James is a true professional & a hard working entrepreneur. He currently works at Live Urban Real Estate, he recently sold Sushi Hai & he currently runs one of the top salons in Denver, VIDA Salon. He shares with us today the story behind his salon & his success. He is an inspiration to us all!


Screen Shot 2016-08-02 at 11.12.49 AM

James is offering $20 off your first service at Vida!


Why did you choose Highlands to do business in?

I chose Highlands because I had purchased a home in the neighborhood in 1997 off of Perry St and 38th Ave. At the time I use to tell people it was the next Wash Park and I was right. We loved the neighborhood and 32nd Ave was the place to be so we decided to open the salon on 32nd and Julian St in 2000.

What about Highlands jives with your business culture?

VIDA Salon is an Aveda Concept Salon that has been creating beautiful hair and color for nearly 16 years. We believe in the Aveda Mission and we work with Aveda to exceed expectations of service and experiences for our clients, our staff and our community.

At VIDA Salon, our vision is to be the premier salon spa & employer of choice in the industry, by giving back to our community, providing our guests with superior service, a highly educated staff, and the highest quality products.

Our Mission

We are committed to exceptional customer service. Our team is professional, talented and continuously educated. We provide a high-quality, comfortable and natural salon experience. We offer services using the finest products that will beautify and balance both the body and mind without harming the environment.

Our Values

We believe in treating every person with the utmost care and respect. We believe our clients deserve the highest level of service we can provide and that we have a tremendous level of responsibility for the proper servicing and satisfaction of each client. We also believe that we have the ability to help our clients look and feel their very best.

Our Products

We chose Aveda as the foundation of all our services because every Aveda product is created with pure flower and plant essences. By offering only Aveda products and services, we believe that we are truly protecting the planet while providing the best products on and of the earth.

Aveda Mission

Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty but around the world.

Why are you passionate about your business? What’s the story?

We love what we do! VIDA Salon has established and maintained its outstanding reputation for quality hair services. Our team of hair professionals is among the best educated in color, cutting and styling skills. We will provide you with hair that’s beautiful and service that is impeccable, playful and sincere.

We join Aveda by using personal care and hair products that care for you while supporting socially and environmentally responsible practices in how those products are manufactured, used and sold.

What inspired the look of your business/ the design?

Our salon was designed for an intimate and comfortable experience giving you a cutting edge appearance for your metropolitan lifestyle. We try to make each experience at our salon and spa an escape from the busy streets. With the luxury of Aveda Products, and some of the best Hair Stylist & make-up artists in Denver for your personal consultants. We want to inspire your look.





sueWant to find your perfect neighborhood? Reach out to Sue Perrault, Highlands expert, a Live Urban Realtor & Denver Vibe writer who interviewed James Sanchez.